How much does the mentorship cost?
+
The mentorship is quoted per client rather than sold at a list price, because three variables move the number: your city (both mentors physically travel to you), how many in-person days your project needs, and how much of your brand already exists. A creator with three years of content and a business opening its doors next month require completely different agendas. You receive the scope and the figure in writing before anything is booked, and the month of remote follow-up is part of the program, not a separate line item.
Do you really travel to my location?
+
Both mentors travel to you. Juanma Salazar and Laura Malagon work at your business, office or home, never in a rented classroom, across the Miami to Orlando corridor and to any US city on request. That format is deliberate. The things that hold a brand back are usually invisible on a video call: the one corner of your office with usable light, the phone you actually film with, the product that photographs badly, the posting habits nobody ever wrote down. Working in your space means we fix your real setup instead of describing an ideal one you will never build.
How long does the mentorship last?
+
The mentorship runs one to two full in-person days, followed by one month of remote follow-up. The in-person days are working days, not lectures. Strategy and positioning usually take the morning, and by the afternoon you are filming and editing your own content on your own equipment. Most people underestimate the follow-up month, and it is the part that decides the outcome. Two days of teaching leaves you with a system you understand. The month is when you publish under supervision and get corrected while the habit is still forming, which is exactly where self-taught brands normally stall.
How big is the US Hispanic market really?
+
The US Hispanic market is 68+ million people, and US Latino economic output reached $4.4 trillion, which on its own would rank as the fourth-largest economy in the world (UCLA Latino GDP Report, 2026). Size is only half of it: that output grows 5.5% a year against 1.3% for the rest of the US economy, making it the only large US segment still compounding (UCLA, 2026). More than 40 million people speak Spanish at home in the US (U.S. Census), and Miami-Dade alone is roughly 69% Hispanic (UCLA, 2026). The practical lesson for any brand: this is not a niche you reach by translating a caption. It is a mainstream audience with its own references, humor and buying triggers, and writing natively for it is one of the core skills the mentorship teaches.
What language is the mentorship in?
+
The mentorship is taught in Spanish, by two mentors who work in Spanish every day. That is a delivery choice, not a limit on the method. We Love Media is a full-service agency that runs campaigns in English and Spanish for brands in any category, and its expertise in the US Hispanic market is a discipline layered on top of that, not an identity or a language ceiling. The frameworks you learn (positioning, hooks, filming, editing, ad structure) work in any language. What is genuinely Spanish-specific is the cultural read: which references land, which tone earns trust, and why a literally translated ad almost always underperforms one written natively.
What exactly is the We Love Media mentorship?
+
The We Love Media mentorship is an intensive in-person 1:1 program in which founders Juanma Salazar and Laura Malagon, both working digital creators, teach entrepreneurs, creators and business owners to run their own brand’s digital presence, in Spanish, at the client’s own business, office or home. Sessions run one to two full days and cover content strategy, visual identity, filming, editing, ad campaigns and practical AI use, followed by one month of remote follow-up until everything is implemented. Both founders attend together. The program draws on 12+ years, 100+ brands and a roster of 99+ Latino creators, and is delivered across the Miami to Orlando corridor with travel available to any US city. It is honestly not for everyone. If what you want is someone to run your accounts for you, our social media management service is the better fit. The mentorship is for people who intend to hold the camera themselves.