We Love Media Academy · private in-person masterclass
Learn Your Brand From A to Z
We Love Media Academy is a private, in-person masterclass: one to two intensive days where Juanma Salazar and Laura Malagon teach you, together, everything needed to run your own brand, from strategy and identity to filming and editing, plus one month of remote follow-up.
Request Your Masterclass →
The curriculum
Everything your brand needs, from A to Z
One program, every skill. By the end of the masterclass you run your own digital presence without depending on anyone.
-
Content strategy
What to post, when and why: a content system built around your brand, your audience and your goals.
-
Visual identity
Colors, typography and visual style: how your brand looks consistent and professional on every platform.
-
Creative inspiration
How to find ideas, read references and develop a creative eye you can use every single week.
-
How to film
Lighting, framing, audio and recording techniques, with hands-on practice in your own space.
-
How to edit
Editing workflows that turn raw footage into content people actually watch, with the tools that fit you.
-
What gear to use
The exact equipment for your stage and budget, with no overspending on gear you don’t need.
-
AI, used right
The correct use and best practices of artificial intelligence as a key tool for your content and strategy.
-
Digital presence from zero
Profiles, bios, link structure and platform setup: a working system, not just notes.
Your instructors
-
Juanma Salazar
Co-founder · Kids’ Choice Awards 2017 · Telly Gold 2020 · Emmy Awards juror · Author of “Guía para ser un creador de contenido integral” · Featured in international business and TV media
Instagram → -
Laura Malagon
Co-founder · Lawyer turned content creator · Community management specialist with campaigns for Facebook, Davivienda and EasyFly · Profiled in US Hispanic press
Instagram →
FAQ
About the masterclass
Is this an online course or recorded classes?
No. The Academy is a fully in-person, private masterclass: Juanma Salazar and Laura Malagon work with you one-on-one, together, for one to two intensive days, followed by one month of remote follow-up. Nothing is pre-recorded.
What exactly will I learn?
The We Love Media Academy masterclass teaches everything needed to run your own brand from A to Z, in person and in Spanish, with both founders teaching at the same time. The curriculum covers content strategy, meaning what to post, when and why; visual identity so your brand looks consistent on every platform; creative inspiration as a repeatable method; how to film with the gear you already have; the essential editing your content actually needs; what equipment fits your stage and budget; the correct use and best practices of artificial intelligence as a key tool; and how to structure your digital presence from zero. It distills more than a decade of experience: 100+ brands and talents managed, viral entertainment content produced, advertising campaigns run as a Meta Business Partner, and over $100K the founders invested in their own professional education. You finish with a working system, not just notes.
Do I need experience or equipment before starting?
No. The masterclass adapts to your level and your current tools, and part of the program is defining exactly what gear fits your stage and budget. You finish with a system that works with what you have.
What language is the masterclass in?
The masterclass is delivered in Spanish. The Hispanic market is our specialty. The system you learn applies to any market, including English-speaking audiences.