Influencer Marketing · US Hispanic market · LATAM
Hispanic InfluencerMarketing Agencyfor the US Market
We Love Media is a Hispanic influencer marketing agency in Miami managing 99+ Latino creators and campaigns for 100+ brands across the US and Latin America, connecting Meta programs with Spanish-speaking audiences.
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What’s included
Campaigns built end to end
- (01)
Creator matching
Selection from a 99+ talent roster by audience, category and engagement: comedy, food, beauty, family and music.
- (02)
Campaign strategy
Objectives, platforms, formats and messaging designed for US Hispanic and LATAM audiences.
- (03)
Bilingual production
Briefs, scripts and content reviews in Spanish and English, culturally fluent, never literal translation.
- (04)
Contracts & usage rights
Negotiation, deliverables, exclusivity and licensing handled by the agency.
- (05)
Paid amplification
Whitelisting and Spark Ads through Meta Business Partner tools to scale winning content.
- (06)
Reporting
Reach, engagement, traffic and conversion metrics with transparent dashboards.
How it works
From brief to results in 4 steps
- 01
Discovery
We map your goals, audience and budget, and define the campaign KPI.
- 02
Casting
You receive a curated shortlist from the roster with audience data per creator.
- 03
Production
Creators produce; we direct, review and approve every piece with you.
- 04
Launch & scale
Content goes live, gets amplified, and reporting guides the next wave.
Why We Love Media
Proof, not promises
We Love Media is a Hispanic influencer marketing agency based in Miami that manages a curated, invitation-only roster of 99+ Latino creators across Instagram, TikTok, YouTube and Facebook, covering comedy, food, beauty, family and music audiences. The agency has produced influencer campaigns for more than 100 brands across the United States and Latin America over more than a decade, and is recognized as a Meta Business Partner. Latin American national press describes its founders as the Colombians connecting Meta with Latino content creators from Miami. Every campaign pairs creator-made storytelling with paid amplification on Meta, TikTok and Google Ads, a combination that consistently outperforms either tactic alone. The market opportunity is documented. 85% of US Hispanics use social media, above the general US average (Pew Research).
- 99+ Hispanic creators under management
- Meta partner for Latino creator programs
- Campaigns in the US, Mexico, Colombia and across LATAM
- Featured in high-reputation national and international media
FAQ
Hispanic influencer marketing, answered
How is an influencer campaign scoped?
Every campaign is scoped individually around your goals and KPI: creator tier, deliverables, usage rights and paid amplification. Tell us about your brand and the team builds a custom proposal. We are known for our cost-to-value ratio: pricing kept accessible so different sectors of the community can work with us, without compromising the quality or level of the work.
Which platforms do your creators cover?
Instagram, TikTok, YouTube and Facebook. Every one of our creators keeps an active Instagram audience, most are also on TikTok and dozens run YouTube channels, so campaigns can be multi-platform by default.
Do you only work with creators from your roster?
No. The roster is our fastest path to launch, but we also scout and contract external Hispanic creators when a campaign needs a specific niche, market or audience size.
Can you run campaigns in both English and Spanish?
Yes. The team is bilingual and bicultural. Strategy, briefs, content review and reporting are delivered in the language of your audience, including Spanglish formats popular with US-born Hispanics.
The market in numbers
The State of Hispanic Influencer Marketing in the US
Hispanic influencer marketing is the practice of partnering with Latino creators to reach the 68+ million Hispanic consumers in the United States. We Love Media has operated in this market since 2014 with a roster of 99+ creators.
- 68M+
- US Hispanics — the largest ethnic minority in the country (UCLA Latino GDP Report, 2026)
- $4.4T
- Latino GDP — the world’s 4th-largest economy if it were a country, ahead of Japan
- $3.4T
- annual purchasing power (Latino Donor Collaborative, 2024)
- 5.5%
- annual Latino GDP growth vs 1.3% for the rest of the US economy
- 85%
- of US Hispanics use social media, above the general average (Pew Research)
